Hello everyone.
It is Senzaki of Dialogue Platform Asia, Inc.
We are supporting for “building hypotheses" necessary to solve your problems.
We are talking on the subject of "Be the customer".
We introduce "Be the customer" for you involved in product planning and development this time.
Customer Evaluation in experiencing products
“I tried at the store and stopped buying. "(Electronics)
"It's a shame because it doesn't fit into the kitchen. (Food)
“Throwing it away, I feel bad. (Consumer goods)
These are examples of customer feedback in experiencing products.
Can't get to the function
Customers evaluate products before and after purchase.
As a result, they are satisfied and unfortunately they regret it.
The most disappointing is when they decide not to choose by their experience before purchasing.
This does not lead to a function filled with your thoughts.
“Be the customer” in product planning & development
First, there is a rhythm of the customer's life.
Enthusiasm for purchases on this rhythm is decisive.
In order to satisfy both the above, “To be the customer in emotion and function” is required.
If you are interested in this theme, please contact us in your convenience.(Please click here!)
Thank you very much for reading by end this time.
For everyone and your family, please take care of yourself.